PETALING JAYA (28 Nov 2024):–We are thrilled to celebrate the recognition received by SME Corp. Malaysia for their remarkable achievement in enhancing service delivery for Micro, Small and Medium Enterprises (MSMEs). At the recent ‘Majlis Penutup Konvensyen Nasional Reformasi Perkhidmatan Awam 2024′, YBhg. Dato’ Sri Khairul Dzaimee bin Daud, Secretary General of the Ministry of Entrepreneur Development and Cooperatives (KUSKOP), received a Certificate of Appreciation from YBhg. Tan Sri Shamsul Azri bin Abu Bakar, the Chief Secretary to the Government, for the ‘Projek Peningkatan Kecekapan dalam Sistem Penyampaian Perkhidmatan SME Corp. Malaysia kepada PMKS.’
A key innovation in this initiative is the Integrated Rating & Incentive System for MSMEs (‘MyBPI’), a platform developed in partnership between SME Corp. Malaysia and Century Software. This digital solution incorporates cutting-edge technologies such as AI-OCR, Blockchain and e-KYC, contributing to the ‘Reformasi Kerenah Birokrasi (RKB)’ programme, which seeks to streamline processes and reduce bureaucratic red tape. Through this platform, MSMEs can easily access essential programmes and support services, which in turn fosters growth and drives economic progress.
Remarkably, the ‘MyBPI’ system has enhanced the efficiency of SCORE processing, reducing the time taken by over 80%. This reduction has brought about significant improvements in compliance, resulting in cost savings for MSMEs.
At Century Software, we are proud to have played a part in this transformative project and look forward to continuing our work in advancing digital solutions that support Malaysia’s MSME ecosystem.
Area of Expertise
• IT Service Management & Support Operations
• Maintenance Operations
• Client Relationship & Service Management
With over 16 years of experience in the Information Technology field, Nur Sophia Binti Rifin has built a strong reputation as a dedicated leader, technical expert, and client-focused professional. Her career journey reflects consistent growth from a hands on Software Developer to her current role as Head of Support & Maintenance at Century Software (Malaysia) Sdn. Bhd.
Sophia began her career in system development, where she honed her technical foundation in programming, database management, and system design. Her early exposure to projects involving Executive Information Systems (EIS) and Central Purchasing Systems (CPS) shaped her analytical thinking and problem-solving mindset.
In 2010, she joined Century Software, where her career truly flourished. Over the years, Sophia’s role evolved from a Software Engineer (Support) to Assistant Manager (Customer Care), and ultimately, to Head of Support & Maintenance. Throughout her tenure, she has demonstrated remarkable leadership in managing customer relationships, ensuring Service Level Agreement compliance, and driving continuous improvement initiatives to enhance service quality.
Sophia is particularly recognized for her ability to bridge technical and business perspectives, understanding user challenges, leading troubleshooting efforts, and implementing practical solutions that improve operational efficiency. Her solution-oriented approach and strong interpersonal skills have earned her the trust of clients and peers alike.